Lawrence

5 (1 review)

Rate RM81
Response 1h

5 (1 review)

RM81/h

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Digital Marketing

With 6 years of experience doing SEO and copywriting, I will teach you practical SEO and Copywriting.

Digital Marketing

Lesson location

- online

About Lawrence

Hi there! I’m Lawrence Kiprono, and I’m passionate about helping people unlock the power of SEO and copywriting to achieve their goals. Over the past five years, I’ve worked as an SEO specialist and copywriter, helping businesses grow their online presence, attract more customers, and boost their sales. Now, I’m bringing that expertise to you. I believe anyone can learn SEO and copywriting with the right guidance—and my mission is to provide you with that guidance. My teaching style is hands-on, straightforward, and results-driven. I break down complex concepts into simple, actionable steps so you can confidently apply them, whether you’re building a career, running a business, or adding valuable skills to your portfolio. What sets me apart as a tutor is my real-world experience and a genuine desire to see my students succeed. I don’t just teach theory—I share practical strategies that I’ve used to help businesses grow. Together, we’ll focus on building skills you can use immediately, like writing high-converting copy, optimizing websites for search engines, and developing marketing strategies that get results. Whether you’re a beginner starting from scratch or someone looking to level up, I’m here to guide you every step of the way. Let’s work together to turn your potential into expertise!

About the lesson

My method revolves around practical, real-world application. I believe in breaking down complex concepts into simple, digestible steps while using relatable examples. Lessons are interactive, incorporating hands-on activities like live audits for SEO or crafting compelling copy for real businesses. I also use proven frameworks like AIDA (Attention-Interest-Desire-Action) and keyword research tools so students can confidently replicate the process outside the classroom. To ensure my students stay engaged, I use a mix of teaching techniques, including: Visual aids: Slides, diagrams, and real-life case studies to explain key concepts. Step-by-step demonstrations: I walk students through tasks like optimizing blog posts or creating buyer personas. Feedback loops: Assignments are reviewed with personalized feedback so students can learn and improve. A Typical Lesson Plan Introduction (5-10 minutes): Start with a brief overview of the day's topic and its real-world relevance. For example, “How keyword research drives traffic and conversions.” Core Concepts (15-20 minutes): Explain the topic with examples, visual aids, or live demos. Practical Activity (20-30 minutes): Students apply what they learn—conducting keyword research, writing headlines, or critiquing landing pages. Discussion and Q&A (10 minutes): Encourage questions and share practical tips to overcome challenges. Takeaway and Assignment: End with key insights and a task to reinforce learning, such as writing a blog optimized for SEO or drafting a persuasive email. What Sets Me Apart as a Tutor I bring over five years of hands-on experience in SEO and copywriting, coupled with a passion for teaching. My lessons are tailored to bridge the gap between theory and practice, ensuring my students are job-ready or equipped to scale their businesses. I also understand the pain points of beginners, such as imposter syndrome or struggling to land the first client, and I provide actionable solutions to these challenges. My guidance is practical, supportive, and focused on results. Additionally, I stay updated with industry trends, such as Google’s algorithm changes or new copywriting techniques, so my students always learn strategies that work today—not outdated methods. Who the Lessons Are For These lessons are ideal for: Beginners interested in starting a career in digital marketing or freelancing. Small business owners looking to handle their own SEO or improve their marketing copy. Intermediate learners seeking to refine their skills and learn advanced strategies for SEO or high-converting copywriting. Virtual Assistants and content creators wanting to add in-demand skills to their portfolio. Whether you’re starting from scratch or looking to level up, my lessons are designed to meet you where you are and help you achieve tangible results. With the right mix of strategy and creativity, I’ll guide you to become a confident SEO expert or copywriter.

Recommendations

Recommendations come from relatives, friends and acquaintances of the teacher

C

Copy

His approach to teaching SEO and copywriting is very practical and easy to follow. I started as a complete beginner, but his clear explanations and hands-on exercises helped me quickly understand concepts like keyword research, writing compelling headlines, and optimizing content for search engines.
Read more

C
Copy
His approach to teaching SEO and copywriting is very practical and easy to follow. I started as a complete beginner, but his clear explanations and hands-on exercises helped me quickly understand concepts like keyword research, writing compelling headlines, and optimizing content for search engines.
View more recommendations

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RM81

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5h: RM405
10h: RM810

online

RM81/h

With 6 years of experience doing SEO and copywriting, I will teach you practical SEO and Copywriting.

Lesson location

About Lawrence

About the lesson

Recommendations

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online

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With 6 years of experience doing SEO and copywriting, I will teach you practical SEO and Copywriting.

Lesson location

About Lawrence

About the lesson

Recommendations

Rates

Rate

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online

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Ryan

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